Luis Medrano
Immersive Motion Director
Colorama
Bio:
Luis Medrano is the founder and creative director of Colorama, a Mexico-based studio specializing in immersive animation, spatial storytelling, and location-based entertainment. After building a track record in motion design for digital advertising, collaborating with global brands such as Toshiba, Puma, Razer and Bank of America, today his work bridges cutting-edge technology with folklore-rich narratives, transforming venues into unforgettable experiences for brands, live entertainment and cultural destinations worldwide. Luis is on a mission to help shape the next era of animation where spaces becomes stories that audiences can explore and cherish.