Breaking Through the Screen: How AI is Taking DOOH to the Next Level with Interactive, Sustainable Media

Session details:

The digital out-of-home (DOOH) advertising industry is breaking barriers, and AI is at the forefront of this transformation. This fireside chat will explore how AI-powered interactive screens and sustainable media solutions are redefining engagement, unlocking new revenue opportunities, and elevating corporate responsibility in high-traffic venues such as airports, stadiums, and convention centers. Intuitive AI is pioneering a new frontier in DOOH with OMX (Oscar Media Exchange), a platform that transforms everyday waste bins into intelligent, high-visibility advertising spaces. By integrating AI-driven technology with interactive screens, OMX offers brands an innovative way to connect with audiences in real-time while championing sustainability. This session will explore: The evolution of DOOH and how AI is reshaping audience engagement How interactive screens on waste bins create premium advertising real estate The intersection of AI, sustainability, and brand impact—driving behavioral change while reinforcing corporate responsibility Real-world case studies demonstrating the impact of AI-powered media solutions The future of AI-driven advertising in public spaces and how businesses can prepare for this shift